Mindjet expands channel network to Ireland with BEE


24 Aug 2010

Software and cloud-based applications provider Mindjet has developed a partnership with Irish technology distributor Business Electronic Equipment (BEE).

Mindjet wishes to utilise this deal to expand its channel network into Ireland in order to broaden its customer base, along with improving support for its existing customers.

“We’re thrilled to be Mindjet’s distribution partner in the Irish market,” said Dermot Hanna, director at BEE.

“We’ve already got strong connections with Mindjet through our existing partnership with Nuance, and look forward to bringing the software to the Irish market through our resellers.”

This will make BEE the national distributor of Mindjet software in Ireland. It will call upon its current network of reseller partners along with recruiting others for the products.

“Based on our previous interactions with BEE, we’re confident this partnership will be a great success,” said Chris Harman, director for North Europe at Mindjet.

Mindjet provides software that allows companies to visually organise their ideas, information and productivity in order to drive business innovation.

Their products include information mapping software and applications that incorporate Mindjet’s visualisation technology centred on improving usability of existing business applications, such as Microsoft SharePoint and Salesforce.com.

The launch will officially begin at a road-show on Wednesday 22 September at the Burlington Hotel in Dublin.