After internet search giant Google began selling the Explorer edition of its Google Glass eyewear to US customers yesterday for US$1,500, the white version sold out in a matter of hours.
Dublin: 17.04.2014 05.13AM
In a move aimed at fueling the momentum so far with 2m businesses now adopting Google Apps, the internet giant has opened a new Apps Marketplace chock-full of third party cloud apps like payroll and productivity software.
The Google Apps Marketplace allows Google Apps customers to easily discover, deploy and manage cloud applications that integrate with Google Apps.
More than 50 companies are now selling applications across a range of businesses, including:
Once installed to a company's domain, these third-party applications work like native Google applications. With administrator approval, they may interact with calendar, email, document and/or contact data to increase productivity. Administrators can manage the applications from the familiar Google Apps control panel, and employees can open them from within Google Apps. With OpenID integration, Google Apps users can access the other applications without signing in separately to each.
“More than 2 million businesses have adopted Google Apps over the last three years, eliminating the hassles associated with purchasing, installing and maintaining hardware and software themselves,” said Chris Vander Mey, Product Manager, Google Apps Marketplace.
“We've found that when businesses begin to experience the benefits of cloud computing, they want more. We're often asked when we'll offer a wider variety of business applications — from accounting and project management to travel planning and human resources management.
“But we certainly can't and won't do it all, and there are hundreds of business applications for which we have no particular expertise,” Vander May continued.
“In recent years, many talented software providers have embraced the cloud and delivered a diverse set of features capable of powering almost any business. But too often, customers who adopt applications from multiple vendors end up with a fractured experience, where each particular application exists in its own silo. Users are often forced to create and remember multiple passwords, cut and paste data between applications, and jump between multiple interfaces just to complete a simple task,” he said.
Vander Mey said the Google Apps Marketplace eliminates the worry about software updates, keeping track of different passwords and manual syncing and sharing of data, thereby increasing business productivity and lessening frustrations for users and IT administrators alike.
“That's the power of the cloud,” he concluded.
By John Kennedy