Sustainable Economy & Society - Stability. Jobs. Prosperity.
Data Protection and Marketing
- Date: Friday, 23 November 2012, from 10am-12.45pm
- Venue: The Gibson Hotel, Point Village, East Wall Road
- Tel Number: +353 (0)1 657 1479
- Price: 395
- Website www.pdp.ie/conference/data_protection/2012/workshops/
Marketers are frustrated by the restrictions that data protection seems to impose on the best creative ideas. Information professionals are driven to distraction by the never-ending requests from the marketing team to sign-off on initiatives which might not be data-protection compliant. This workshop provides a step-by-step practical guide to understanding the key data protection issues when it comes to an organisation’s marketing activities, as well as putting in place effective and compliant guidelines for your organisation.