KPMG report
Investing in Ireland 2010
The Consumer Electronics Boom
Posted. 25.05.2010
Overview
This report explores how semiconductor companies and consumer electronics original equipment manufacturers (OEMs) can better partner to improve time-to-market and product quality.
It also provides valuable insight to both consumer electronics (CE) and integrated circuit (IC) OEMs in developing new consumer products, where time-to-market, product differentiation, quality and product profitability are tantamount.
Report highlights:
- Time-to-market and costs are the most critical issues
- CE companies want earlier IC supplier involvement
- IC suppliers must develop products faster to compete with the demand
- A major IC suppliers’ challenge is that CE design methodology is not standardised
- Two-thirds of CE respondents said IC content is 20pc of their average product cost
- More than 50pc of CE respondents see IC content growing in the products over the next five years
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