Appidae and Emerald Surfwear develop fashion app


1 Apr 2011

Emerald Surfwear and Limerick-based mobile development company Appidae have joined forces to develop a mobile fashion browsing with their new iPhone application.

The bespoke app, will incorporate Emerald’s fashions, photos and information into an intuitive and stylish user interface. The custom application will enable users to download and access Emerald Surfwear’s latest clothing range, on their mobile phone.

Appidae is a new Irish start-up that specialises in the design, development and distribution of innovative and creative mobile media applications. It is currently working with a number of Ireland’s top companies, creating new ways to transport them into the online world of phone apps.

In addition to mobile app development, Appidae offers a variety of other services to support businesses, including web design, graphic design and animation, SEO and online/digital marketing solutions.

“Emerald Surfwear is the ideal brand for an app; creative, modern and passionate. Like Appidae, they represent a company that isn’t afraid to step outside the box and push innovation and individuality. Their tailor made application will allow customers to connect with their brand like never before,” said Appidae co-founder, Patrick Cross.

Emerald Surfwear will be hosting a launch party on the May bank holiday weekend where the Emerald App 1.0 will be debuted.