Tagged: DoubleClick
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Twitter raises US$200m – valued at US$3.7bn News
16.12.2010 A bidding war to invest in Twitter has ended with a prominent Silicon Valley firm investing US$200m in the microblogging site in a move that values it at US$3.7bn. -
Groupon latest: US$5.3bn with US$700m earn-out News
30.11.2010 Google is understood to have offered to buy Groupon for US$5.3bn with US$700m earn-out terms, according to the latest rumours surrounding what could turn out to be Google’s... -
Google reports a bumper US$7.2bn third quarter News
15.10.2010 Google has reported revenues of US$7.2bn for the third quarter, up 23pc on last year and 7pc on Q2. The company, which has US$33bn in cash on hand, made a profit of USUS$2bn for...Categories: Web Development, Search, Mobile, Media, Internet, Financial Results, Digital Media, Digital Marketing, Digital Business -
Google cites display revolution – 40pc of ads now non-text News
10.09.2010 Online search and advertising giant Google has revealed that its display advertising strategy is paying dividends and said that now some 40pc of all ads on its network are... -
Google reveals next-gen ad serving platform for publishers News
22.02.2010 Search and online advertising giant Google has revealed a new ad serving platform for publishers including social networks called DoubleClick for Publishers that will replace...Categories: New Media -
Google creates real-time ad market via DoubleClick Ad Exchange News
18.09.2009 Search engine giant Google has unveiled a new open marketplace for internet advertising where prices are set in real-time auctions.Categories: New Media -
Google brings science of search to the art of display News
06.05.2009 Produce great content and the ads will follow, the director of AdSense display content for Google and YouTube EMEA, Damian Lawlor, told siliconrepublic.com, as the company...Categories: -
Google enables ‘one click’ opt-out of Doubleclick ads News
11.08.2008 Google has made changes to its advertising privacy policy and has enhanced its ad content network to enable users to opt-out of a Doubleclick cookie, as well as provide...Categories: New Media -
Google results defy downturn doomsayers News
18.04.2008 Wall Street thought Google could not possibly recover from its 38pc drop in share prices in February from its top price of US$747 in November 2007, but last night’s quarterly...Categories: Business -
Google lays off 300 DoubleClick employees News
03.04.2008 Google is laying off 300 employees of the recently acquired advertising technology company DoubleClick, it has emerged. -
Google says MS/Yahoo! merger may hurt internet News
18.03.2008 A Microsoft acquisition of Yahoo! would be detrimental to the openness of the internet claims Google’s chief executive Eric Schmidt, commenting on the Redmond software giant’s...Categories: Business -
Google tries to fill gap in online ad business News
14.03.2008 Fresh from its acquisition of rival DoubleClick, search giant Google has revealed a beta version of a free, hosted-ad and inventory management tool for internet publishers with... -
Google acquisition of DoubleClick closes News
12.03.2008 Google yesterday finalised its US$3.1bn acquisition of DoubleClick after the European Commission approved the deal. -
Microsoft bids US$44.6bn for Yahoo! News
01.02.2008 Yahoo! chief executive and co-founder Jerry Yang received an offer he may or may not be able to refuse as Microsoft CEO Steve Ballmer made a proposal for “a business combination...Categories: New Media -
Google-DoubleClick merger go-ahead raises fears News
20.12.2007 Privacy groups have claimed that the US Federal Trade Commission (FTC) has sidestepped its responsibility after giving the thumbs up to the merger of Google and DoubleClick.