Tagged: Advertising & News
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The social network vs the advertising network (infographic) News
18.05.2012 Just in time for Facebook's IPO today, a new infographic compares global ad networks such as WPP and Publicis Groupe with the social network across a few different metrics. -
Facebook can’t beat Google at the advertising game (infographic) News
16.05.2012 Facebook’s advertising shortcomings are highlighted in a graphic comparison with search advertising giant Google. -
GM pulls advertising from Facebook days ahead of IPO News
16.05.2012 GM, one of the largest advertisers in the US, has decided to stop paying for display ads on Facebook, further highlighting weaknesses in the social network’s advertising revenue... -
Tumblr begins to sell ad space for US$25k News
03.05.2012 Blogging platform Tumblr has begun to introduce ads to the service, asking for US$25,000 as its ad price in order to only work with select advertisers. -
Apple runs the gauntlet of UK ad watchdog’s ire over 4G in iPad News
01.05.2012 Technology giant Apple and the UK’s Advertising Standards Authority (ASA) appear to be caught up in a showdown over the use of the term 4G in the new iPad. The ASA says it will... -
Zynga revenues climb 32pc to US$321m in Q1 News
27.04.2012 Revenues at social games developer Zynga reached US$321m for the first quarter of 2012, marking a 32pc increase compared to the same period last year and an increase of 3pc... -
OPINION - Forget Mad Men, this is better than Madison Avenue in the 1960s News
21.04.2012 In the third part of a series of guest posts, Fathom founder and CEO Gareth Dunlop reveals how everything has changed in marketing, and yet, nothing has changed at all. -
Number of jobs advertised online up 4pc - IrishJobs.ie Jobs Index News
05.04.2012 The total number of jobs advertised online has increased by 4pc, driven by certain sectors achieving large gains, the IrishJobs.ie Jobs Index for the first quarter of 2012 reveals.Tags: Cork, Dublin, Employment, Jobs, Telecoms, Marketing, Legal, Pharmaceutical, Science, Report, Online, Advertising, -
Now Facebook is suing Yahoo! over patent infringements News
04.04.2012 Facebook has replied to Yahoo!’s patent suit with a suit of its own alleging Yahoo! ripped off its content optimisation and photo-sharing technologies. The move comes as Yahoo!...Categories: Social Media, Legal, Internet, Intellectual Property, Digital Media, Development, Design, Apps, Software, Software & Web Development, Web, Web 2.0 -
Yahoo! board appoints three new independent directors News
27.03.2012 Three new independent directors are joining the board of digital media company Yahoo! on 5 April 2012 as the company works to increase shareholder value. -
Google may revamp search results News
15.03.2012 Google is reportedly planning to revamp its search engine, aiming to give more facts and direct answers in their search results rather than just links. -
China’s biggest video sites Youku and Tudou to merge News
12.03.2012 The two biggest video sites in China, Youku and Tudou, have agreed to merge their businesses into one company with an estimated value of US$1bn. -
Online advertising to increase by 12.8pc in 2012 News
28.02.2012 Global advertising spending is expected to grow by 4.9pc in 2012 to US$465.5bn, with global online advertising forecast to grow 12.8pc to US$83.2bn in 2012, accounting for 18pc... -
Microsoft sniffs an opportunity in Google iPhone tracking affair News
17.02.2012 Allegations that Google and other online advertising players have been bypassing the privacy settings of Apple’s Safari browser on iPhones and tracking users have turned out to...Tags: Microsoft, Apple, Online Advertising, Google, internet explorer, Advertising, Browsers, iPhone, Safari -
ASAI upholds Magnet ‘fastest broadband’ complaint against UPC News
03.02.2012 In what seems like a case of ‘my data pipe is bigger than your data pipe’, the Advertising Standards Authority of Ireland (ASAI) has upheld a complaint by Magnet objecting to... -
UK broadband speeds are 22pc faster than last year News
02.02.2012 Broadband speeds in the UK have shot up by 22pc on last year, a new survey by Ofcom reveals. Residential broadband speeds in November were 7.6Mbps, compared with 6.2Mbps a year... -
The Facebook Economy supports 232,000 jobs in Europe News
24.01.2012 The growth of Facebook and mobile apps over recent years has supported 232,000 jobs and Facebook contributes €15.3bn of economic impact to the European Union’s gross domestic...Categories: Apps, Apps Zone, Digital Business, Digital Marketing, eCommerce, Economy, Games/Entertainment, Internet, Investments, Jobs, Social Media -
Ireland’s Facebook audit gives it privacy green light, but with conditions News
21.12.2011 Ireland’s Data Protection Commissioner has concluded his massive audit of Facebook – the biggest investigation in the agency’s history – and has cleared it of most charges....Categories: Internet, Digital Media, Digital Marketing, Media, Security, Social Media, Software & Web Development -
Facebook to put ‘sponsored stories’ in your News Feed News
21.12.2011 Social networking giant Facebook has confirmed it plans to place sponsored stories from brands in its News Feed.Categories: Digital Media, Digital Marketing, Legal, Management, Media, Mobile, Mobility, Phones, Security, Social Media, Wireless Communications -
When advertising is the enemy of sales News
15.12.2011 Web theory has much in common with retail theory because they are joined at hip by one dominant customer behaviour: the desire for convenience.