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Godfather, Lara Croft and James Bond games designer Phil Campbell on how real life will define future games

At GIG 2012, Phil Campbell tells about his latest foray into augmented reality titles. Campbell worked on the Tomb Raider franchise and created games like Gold, as well as the design of two blockbuster James Bond games. He was creative director on EA's The Godfather, where he created the interactive script, story and mission designs, as well as writing the dialogue for the game, which involved working with actors Marlon Brando, James Caan and Robert Duvall to bring their famous roles back to life for the game.
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