Creators of Angry Birds showed a stall in growth in 2013

28 Apr 2014

The company behind the popular mobile game Angry Birds, Rovio Entertainment, has posted its financial results for 2013 and appear to show a stall in its growth of just 2.5pc.

This would be a considerable downgrade on its findings for its 2012 financial year where it had shown growth of over double, growing from €75.6m in 2011, to €152.2m in 2012.

2013 meanwhile has shown that the company made €156m which could be expected to decrease again as the game becomes less popular in the mobile market as newer games overtake the four-year-old title which has a total download figure of over 2bn copies, making it the most downloaded game ever.

Its profits have also halved in 2013 posting €26.9m in the black in 2013, down from €55.5m in 2012. Interestingly, the game itself does not provide the most revenue for the Finnish company with 46pc raised from other commercial ventures.

Since its launch the game has become a cultural icon appearing in everything from merchandising, TV shows and an upcoming film set to make its debut in 2016.

Speaking in their official statement on the financial report, Rovio Entertainment’s CFO Herkko Soininen said it was a milestone year for the company: “After three years of very strong growth, 2013 was a foundation-building year.

“We invested in new business areas, such as animation and video distribution, ventured into new business models in games, and consolidated our strong market position in consumer products licensing. With these investments we have been gearing up for the future growing markets.”

Colm Gorey was a senior journalist with Silicon Republic