HTC promises renewed focus on growth in 2012

6 Feb 2012

Despite significant brand value for its smartphones, HTC is navigating choppy waters and warned of a 36pc drop in revenues for the first quarter of 2012.

The company reported an after tax profit of US$2bn – up 56pc year on year – on total revenues of USD$15.7bn for the year.

For the fourth quarter revenues came in at US$3.4bn, yielding a profit of over US$300m.

Looking ahead to the first quarter of 2012 the company expects a 36pc fall-off in revenues of up to US$2.3bn.

“In 2011 we saw growth in the global strength of our brand, as well as earnings and revenue growth,” said Peter Chou, CEO of HTC.

“While short term performance may not meet the results as expected, we have gained further experience and advancement in the areas of brand management and product innovation.

“These fundamental strengths and the groundwork we have laid will take us into 2012 with a renewed focus and determination,” Chou said.

John Kennedy is a journalist who served as editor of Silicon Republic for 17 years