Twitter revenues up 119pc to US$250m – 80pc of ad revenue from mobile

29 Apr 2014

Twitter has just released its Q1 financial results revealing Q1 revenues of US$250m, up 119pc on last year. The San Francisco social media player reported 14m new monthly active users bringing total monthly active users to 255m.

Twitter reported Q1 net loss of US$132m and non-GAAP net income of US$183,000.

Mobile monthly active users reached 198m, bringing mobile users to 78pc of Twitter’s active user base.

Timeline views reached 157bn in Q1, up 15pc on last year.

Advertising revenue per thousand timeline views reached US$1.44 in the first quarter of 2014, an increase of 96pc year-over-year.


“We had a very strong first quarter; revenue growth accelerated on a year over year basis fueled by increased engagement and user growth,” said Dick Costolo, CEO of Twitter.

“We also continue to rapidly increase our reach and scale. With the integration of MoPub, we now reach more than 1 billion iOS and Android users each month, making us one of the largest in-app mobile ad exchanges in the world and the only one at scale to offer native in-app advertising.”

Twitter reported advertising revenue totalled US$226m, an increase of 125pc year-over-year.

Mobile advertising revenue was approximately 80pc of total advertising revenue.

Data licensing and other revenue totaled US$24m, an increase of 76pc year-over-year.

International revenue totaled US$70m, an increase of 183pc year-over-year. International revenue was 28pc of total revenue.

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John Kennedy is a journalist who served as editor of Silicon Republic for 17 years