Yahoo! buys gaming infrastructure start-up PlayerScale

24 May 2013

Internet giant Yahoo! has bought another company, just days after acquiring blogging platform Tumblr for US$1.1bn.

This time Yahoo! has snapped up PlayerScale, a cross-platform game infrastructure start-up that provides tools for games. Terms of the deal have not beend disclosed.

PlayerScale CEO Jesper Jensen said the company would continue to operate as usual, supporting more than 2,600 developers and 4,000 games.

“With Yahoo’s backing, we can crank out awesome products and improvements to our platform faster than ever before,” Jensen said in a post on his company’s website.

The acquisition seems to make sense given that Yahoo! has now signalled a move into casual gaming on iOS, Android, Facebook, the web, and even Xbox, VentureBeat reported.

PlayerScale’s platform helps game developers with pretty much everything they need to make their game platform work, such as payments, analytics and authentication. It doesn’t provide the game itself, however.

“Our goal has always been to help developers build the best possible games, without having to worry about building and scaling the infrastructure required to operate today’s biggest successes,” Jensen said.

Tina Costanza was a journalist and sub-editor at Silicon Republic