Career memes of the week: social media manager

23 Jul 20131.14k Views

Social media has given organisations the unprecedented opportunity to reach thousands of people in their targeted audience every day, and a social media manager is the one tasked to make that happen.

Generally, a social media manager works to increase brand awareness, writes blog posts, develops and manages a social media strategy and campaigns, manages and updates his or her organisation’s page on social networks with relevant and engaging content, and uses analytics tools to gauge clickthroughs and traffic.

A good social media manager should be creative (in order to conjure up the next campaign, for instance), responsive (to reply to tweets, messages and Facebook posts), have good communication skills, and be knowledgeable about social media trends and mobile technology.

In Ireland, a social media manager can expect to earn a salary of €25,490-€32,500, according to PayScale.com.

social media manager meme

social media manager meme

social media manager meme

social media manager meme

social media manager meme

social media manager meme

social media manager meme

social media manager meme

social media manager meme

social media chart

Tina Costanza
By Tina Costanza

Tina Costanza was a journalist and sub-editor at Silicon Republic. She came to Ireland from Canada, where she had held senior editorial positions at daily newspapers in Ottawa and Toronto. When she wasn’t saving dangling participles, she was training for 10K races or satisfying a craving for scones.

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