UK-based Forward Internet Group has hired Eoin Clarke to drive its expansion in the Republic of Ireland with its uSwitch.com comparison site and its search marketing agency Forward 3D.
In existence for more than 10 years in the UK, uSwitch.com is a free, impartial, online and telephone-based comparison and switching service, helping consumers compare prices on a host of household bills, including gas and electricity.
“Starting up in a recession is tough, but the timing couldn’t be better as cutting household bills will help consumers get through the recession, while being able to get the best advice and support on online search marketing strategies will help businesses to boost revenue and grow,” Clarke said.
“With so many people now using the internet, Irish businesses cannot afford to ignore this important source of new customers. They need to ensure that they are making the absolute most of it and that’s where Forward3D comes in.”
At TradeDoubler Ireland, Clarke specialised in affiliate marketing, lead generation and online partnerships. Prior to that he was part of the five-man team that successfully launched NewAddress.ie – Ireland’s National Address Change Notification Service.