LinkedIn users oversell themselves in buzzword overkill to gloss careers

21 Jan 2015299 Views

Are you “motivated”, “enthusiastic” or “passionate” as per your LinkedIn profile? If so, you have participated in the great buzzword carnage of 2014, according to the social network for professionals.

Today, 21 January, is the busiest day for career development on LinkedIn and worn-out phrases aimed at putting a sheen on profiles for prospective employers to be impressed with will be doled out in a bountiful fashion.

LinkedIn today revealed a list of the 10 most overused buzzwords on LinkedIn profiles during 2014.

The bad news is these buzzword are guaranteed to lose the interest of would-be employers.

Coming in at the top spot is “motivated” – a ‘catch all’ description that is Ireland’s most worn-out career attribute – closely followed by “enthusiastic”, “passionate” and “driven”.

“It’s really important that people are authentic on their profiles but you can help yourself – and boost your professional brand – by painting a more colourful picture and steering clear of the most predictable buzzwords,” LinkedIn spokesman Darain Faraz said.

“With people taking more interest in their careers in January, it’s never been more challenging to stand out from the crowd. Show individuality by including charity work and interests, and treat LinkedIn as your professional portfolio by uploading examples of your work.

“It can also be helpful to find professionals that are already in your dream job and take inspiration from how they differentiate themselves on LinkedIn. And remember, careers are dynamic things so it’s important to update your profile and invest in your network throughout the year,” Faraz added.

In 2014, the most overused words and phrases among LinkedIn’s Irish membership were:

1. Motivated

2. Enthusiastic

3. Passionate

4. Driven

5. Track record

6. Creative

7. Extensive experience

8. Responsible

9. Communication skills

10. Ambitious

In October, it emerged that LinkedIn is to invest in a new international headquarters in Dublin that has the capacity to handle the doubling of its workforce from 600 people to 1,200 people.

LinkedIn image via Shutterstock

John Kennedy
By John Kennedy

John Kennedy is a journalist who served as editor of Silicon Republic for 17 years. His interests include all things technological, music, movies, reading, history, gaming and losing the occasional game of poker.

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