Former Bebo CEO Joanna Shields has joined social-networking site Facebook to run its sales and business development in Europe, the Middle East, and Africa.
Shields once worked helping internet search giant Google manage the same geography, as well as having arranged the sale of Bebo to AOL for $850 million. A year after that, Shields worked in a content start-up backed by Elisabeth Murdoch’s Shine Group.
Blake Chandlee, who had been running the EMEA group, is moving out of that position to run sales in the emerging markets of Eastern Europe, Asia Pacific and Latin America.
Shields’ appointment in Facebook’s second high-profile hire recently. Last week, the company welcomed top-ranking Google ad exec David Fischer as its VP of advertising and global operations.