FriendFinder embarks on US$220-million IPO drive

12 Jan 201048 Views

FriendFinder, the holding company that owns Adult FriendFinder and a number of other social networks within excess of 365 million users, has begun marketing ahead of an US$220-million flotation on the New York Stock Exchange.

FriendFinder Networks’ family of companies also owns the Penthouse magazine brand and has a number of social-networking sites, including offshoots like Jewish FriendFinder, Italian FriendFinder, Amigos.com and BigChurch.com.

The company last week filed its prospectus for IPO with the Securities and Exchanges Commission.

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The company is proposing that the price per share will be between US$10 and US$20 per share and gross proceeds from the offering are expected to be US$200 million to US$240 million on the New York Stock Exchange.

By John Kennedy

John Kennedy is an award-winning technology journalist who served as editor of Siliconrepublic.com for 17 years.

editorial@siliconrepublic.com