Mobile network 3 is creating 90 jobs in retail nationwide this year as a result of its opening 28 new shops.
The company, which has 470,000 users, 22 existing 3Stores and 200 independent retailers, is planning to invest nearly €5 million in the expansion, which has been designed to increase 3’s retail footprint to maximum effect in the most cost-effective way.
“We’re delighted to announce our major retail expansion following another successful year for 3," said 3 CEO Robert Finnegan.
"In 2009, we saw 40pc growth in our customer base and our expansion plans reflect our ambition to further strengthen our position in the Irish market over the next few years.
"Being close to our customers is a key focus for 3. At a time when the old networks are pulling back support for independent retailers this announcement illustrates 3’s commitment to the Irish market. When completed, 3 will have 50 3Stores up and down the country, having invested millions of euros in the market and created over 300 new jobs," Finnegan added.
Mary Coughlan, Tánaiste and Minister for Enterprise, Trade and Employment, said it is "welcome news for consumers and for the locations benefitting from more choice on their shopping streets."
3 already employs more than 250 people across Ireland and has invested more than €600 million in rolling out its high-speed and high-capacity network in Ireland to date, with ongoing investment as part of the National Broadband Scheme which 3 was awarded in December 2008.