US energy company General Electric (GE) has announced it will pump around $400m (around €286m) into research on refrigerator technology.
According to the greeentechmedia, GE will put the money into a dedicated four centres of excellence that will design and manufacture refrigeration products.
The announcement comes as stricter Energy Star standards – an international standard for energy efficient consumer products originated in the US – are set to come into effect in 2014.
GE has already invested heavily in water and heating technologies, having invested around 600m in the energy-efficient concepts last year.
GE plans to release a Monogram-brand, 30-inch refrigerator, currently in development, in early 2011.