In what is a perfect illustration of the growing consumerisation of the corporate IT world, database giant Oracle has unveiled support on the iPad for its CRM technology from Siebel.
By leveraging Oracle’ s server-based REST API and the open development platform provided by Apple’s iPhone OS SDK, Siebel CRM customers can take full advantage of iPad to easily access powerful Siebel CRM data in real-time.
With the combination of the REST API and iPhone 3.2 OS SDK, Siebel CRM customers can immediately begin to build and deploy their own CRM applications for the iPad.
Siebel CRM on the iPad enables organisations to add another option to their mobile CRM line-up, collaborate more effectively and lower total cost of ownership with an improved user experience and more productive time spent out of the office and in the field.
Oracle is providing a recorded demo of the sample application built with the REST API and the iPhone OS 3.2 SDK in order for Siebel CRM customers to see and experience the power of Siebel CRM on the iPad.
“Oracle provides organisations with the most mobile CRM choices to connect with accurate, up-to-date CRM information,” said Anthony Lye, senior vice-president of Oracle CRM.
“Siebel CRM support for the Apple iPad is yet another example of Oracle’s dedication to give customers the cutting-edge CRM options on the latest devices so they can grow their business and increase productivity,” Lye said.
By John Kennedy
Photo: The Apple iPad