Apple cuts Mac Mini prices internationally

2 Nov 2010

Apple has reduced the price of the Mac Mini desktop computer internationally, suggesting the company is planning a new range of product launches and is making room for new models.

The company has implemented the price cut in countries not using US dollars.

On the Apple Store this afternoon, the Mac Mini, with 2.4GHz Intel Core Du processor, 2GB of memory and 320GB hard drive was reduced by €100 to €719 with free shipping.

The Mac Mini with Snow Leopard Server and dual 500GB 7200-rpm hard drives cost €1,019, also down by about €100.

Prices in the US, however, are unchanged with the entry-level Mac Mini costing US$699 and the server edition costing US$999.

The Mac Mini has been described by Apple as its most affordable in terms of price and power.

The Mac Mini is Apple’s compact desktop Mac and stands just 1.4-inches. In June, Apple released a unibody Mac Mini with added HDMI output.

John Kennedy is a journalist who served as editor of Silicon Republic for 17 years

editorial@siliconrepublic.com