The Streisand effect: Singer may have accidentally leaked iOS 10 release date

22 Aug 2016

In one of the unlikeliest sources of a leak ever, the singer Barbra Streisand may have revealed the release date of iOS 10, all because of a comment she made during an interview about Siri.

Determining the iOS 10 release date should have been relatively straightforward as, once the date of Apple’s big product release towards the end of September is announced, the date of the latest iOS should come with it.

However, in an unusual turn up for the books, the renowned singer Barbra Streisand appears to have revealed in a recent interview that the iOS 10 release date is set for 30 September.

Speaking with NPR on its Weekend Edition Saturday show, Streisand had been talking about her having a problem with Apple’s personal assistant Siri pronouncing her name wrong.

Whereas the pronunciation of her name is ‘Strei-sand’, Siri pronounces it as ‘Streiz-and’, and the singer was compelled to contact Apple to fix it.

However, her contact was not an Apple online representative, but rather the company’s famous CEO, Tim Cook.

Siri pronunciation can be changed manually

During the interview, she said: “I called the head of Apple, Tim Cook, and he delightfully agreed to have Siri change the pronunciation of my name, finally, with the next update on 30 September.

“So, let’s see if that happens, because I’ll be thrilled.”

This date hasn’t been confirmed by Apple, but it would prove interesting given that the date of the iPhone 7 launch is expected to be in the middle of the month, rather than the end of the month.

However, if Streisand feels she cannot wait until iOS 10 launches, she could try going into Siri’s settings and telling the personal assistant how to pronounce her name.

Since iOS 7, a little-used feature allows the iPhone owner to tell Siri when it is incorrectly pronouncing something, which can then be fixed manually in its settings.

Barbra Streisand Hollywood Walk of Fame image via stockelements/Shutterstock

Colm Gorey was a senior journalist with Silicon Republic

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