Lumafit reaches US$60,000 funding target through Kickstarter

20 May 2014

Irish wearable tech company Lumafit has reached its crowdfunding target of US$60,000 to develop a Bluetooth headset for tracking fitness.

Having only officially launched its Kickstarter project three weeks ago, the Dublin-based company has now achieved its first target, in the hopes of bringing the product to the wider consumer market.

Aside from tracking the usual fitness stats, such as running speed and number of steps, the Lumafit also aims to track the user’s motion and heart rate through the ear piece and is marketed as “the world’s first wearable sensor for both mind and body fitness.”

Lumafit reached its target more than two weeks ahead of its deadline. The firm is also the first European company to partner with PCH International as part of its accelerator programme.

Lumafit’s CEO Darran Hughes previously said the product will succeed as it differs from its competitors.

“The current wrist-worn trackers are mainly aimed at step counting,” Hughes said. “We wanted to go way beyond this and be able to track gym and bootcamp sessions precisely so we believe we have a world-beating product.”

The first shipments of the Lumafit devices are expected to begin in October.

Colm Gorey was a senior journalist with Silicon Republic