Next-generation Nexus 7 tipped for a July release

3 Apr 2013

Google and Asus are teaming up once again to produce a next-generation Nexus 7 tablet coming this July, according to a report from Reuters.

Reuters’ sources claim the new Asus-made Nexus 7 will feature a thinner bezel, higher screen resolution and a Qualcomm Snapdragon processor. Previous Nexus 7 tablets housed a Tegra 3 processor from Nvidia, but Google apparently favours the power offered by Qualcomm for its next-generation devices.

The source suggested similar low pricing for the new device, in line with the US$199 original Nexus 7. A US$199 pricetag along with a discounted original or US$149 and a discontinued original have both been tipped as potential strategies.

Google faces stiff competition from Amazon to be top dog for low-cost tablets and seems to be adopting the online retail giant’s approach of pushing affordable devices in order to make revenue elsewhere. In Google’s case, revenue could come from both advertising and content sold on Google Play.

Elaine Burke is the host of For Tech’s Sake, a co-production from Silicon Republic and The HeadStuff Podcast Network. She was previously the editor of Silicon Republic.