An agreement has been reached between YouTube and a group of French authors, filmmakers and creative artists that will enable the channel to show more content online in France.
YouTube came to a deal with Société des Auteurs et Compositeurs Dramatiques (SACD), Société Civile des Auteurs Multimedia (SCAM) and Société des Auteurs dans les arts Graphiques et Plastiques (SAGP) – who represent a range of authors, creators, writers, directors, visual artists, architects and playwrights.
The deal will ensure that members of the three major groups will be paid when their productions are featured on YouTube and has been regarded as a breakthrough among the groups.
"This breakthrough opens up significant new opportunities for our members, "said Pascal Rogard, CEO of the SACD.
"We are committed to supporting the French artistic creation. The partnerships we have created in recent months with the artists, authors and publishers illustrate this position," said Carlo d’Asaro Biondo, vice-president of Google Europe, South and East, Middle East and Africa (EMEA).