Samsung has announced four new phones to enter the mid-market level, including the Galaxy Core II, Galaxy Star 2, Galaxy Ace 4 and Galaxy Young 2.
Announcing it on their official blog page, the four phones, which announced together makes things rather confusing, will all feature the latest Android OS KitKat 4.4.
While each phone will appear similar in design, the Galaxy Core II will be the most powerful of the more-affordable phones with its 4.5in screen, 1.2GHz quad-core processor, 2,000mAh battery and the ability to use dual-SIMs for greater flexibility.
The other three models will have the slightly less powerful 3.5in screen, 1GHz processor with a 1,300mAh battery, however each model will come with its own variant on the package to suit different needs.
For example, the Ace 4 is aimed at business use with a variety of office and storage features and applications pre-installed, while the Young 2 is geared more towards, unsurprisingly, the youth market with eight Gameloft games pre-installed.
The least powerful of the four phones is the Star 2 which is almost identical to the Young 2 but features a lower resolution 2MP camera in comparison with the Young 2’s 3MPs.
Initially launching in its native South Korea, this range will be attempting to cover the more affordable market soon after its launch of its latest flagship model, the Galaxy S5, but has yet to reveal exactly how affordable they will be.