Samsung begins selling Note7 devices again in Europe

28 Sep 2016

Samsung says 57pc of owners have exchanged their Note7 devices, with over 90pc opting for a replacement model. Image: Samsung

Samsung says 57pc of faulty Note7 devices have been exchanged and it is ready to begin selling new devices.

Samsung said today that 57pc of the 45,000 Galaxy Note7 smartphones sold in Europe have been exchanged, and that it will begin selling the device again from today (28 September).

Samsung said that since 19 September, over 25,000 of Galaxy Note7 owners exchanged their devices.

‘For our remaining customers, we urge them to act now, exchange the device and get a brand new Note7 today’

Future Human

Some 90pc of these users chose a replacement Note7, while 3pc chose an alternative Samsung device.

Since that leaves 43pc of the original Note7 owners still holding onto their devices, the Korean tech giant urges owners to power down the device and engage with the Samsung Exchange Programme.

Exchange programme nearly over

The company said it expects the exchange programme to be completed by early October.

Samsung’s lavish launch of the Note7 was upset in late August by reports of exploding devices.

The company investigated and found that a battery cell issue was to blame, prompting recalls of the Note7 device in Europe, North America and Asia.

“Our message of safety first is getting through to Note7 owners who are doing the right thing by exchanging for a brand new Note7 quickly and safely,” said David Lowes, chief marketing officer of Samsung Electronics Europe.

“We have worked round the clock to bring replacement Note7 phones to Europe, so we can ensure the safety of our customers and minimise their inconvenience.

“We would like to sincerely thank the 9 out of 10 customers who have exchanged for their patience and loyalty to Samsung and the Note7. We promise to repay that support. For our remaining customers, we urge them to act now, exchange the device and get a brand new Note7 today.”

John Kennedy is a journalist who served as editor of Silicon Republic for 17 years