Digital Marketing Institute in €1.6m deal with London School of Marketing

6 Jun 20133 Shares

Dublin-headquartered Digital Marketing Institute (DMI) has secured a €1.6m training deal with the London School of Marketing.

This is the latest in a series of partnership deals secured by the Digital Marketing Institute in the past 12 months across Malaysia, India and South Africa.  The combined value of these and today’s deal amounts to €9.6m over three years.

In March the DMI said that it plans to create 30 new jobs on the back of the latest contract wins as well as open a new office in London.

DMI has been running digital marketing courses in London since 2011. The licensed programmes from the London School of Marketing will further boost its offering in the UK.

The London School of Marketing has seen more than 10,000 students study its courses over the past 10 years, with more than 3,000 corporate clients taking their academic, professional and corporate training programmes for their employees.

Detailed and practical

dodson DMI

“This partnership with the Digital Marketing Institute will support our clients by maximising their digital skills through interactive learning,” said Anton Dominque, chief operating officer of the London School of Marketing.

“The programme will provide our students with the detailed and practical knowledge required to fully develop their digital marketing expertise.”

London School of Marketing is based in Hyde Park Corner, Central London with other study locations including Imperial College London and University College London.

“This partnership with the London School of Marketing is part of our ongoing international expansion and represents another significant milestone for the Digital Marketing Institute. Investment in digital skills will be crucial to economic growth in the UK in the coming years, and we look forward to expanding our London training options through such a reputable partner.”

Digital London image via Shutterstock

John Kennedy
By John Kennedy

Editor John Kennedy is an award-winning technology journalist. He joined Silicon Republic in 2002 to become the fulcrum of the company’s news service He was recipient of the Irish Internet Association’s NetVisionary Technology Journalist Award 2005 and Siliconrepublic.com has been awarded ‘Best Technology Site’ at the Irish Web Awards seven times. In 2011 he received the David Manley Award commending him for his dedication to covering entrepreneurs. His interests include all things technological, music, movies, reading, history, gaming and losing the occasional game of poker.

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