Netflix is expanding its European reach, with a focus on Amsterdam.
The operation complements a $1.75bn investment that Netflix has made in European content since it launched in the continent five years ago.
‘Europe is a creative centre for great storytelling that resonates around the world, and we continue to invest in European content’
– REED HASTINGS
The customer service hub will support users across 11 European countries including Belgium, Denmark, Finland, Ireland, Luxembourg, the Netherlands, Norway, Poland, Romania, Sweden and the UK.
Amsterdam is also the location of Netflix’s recently expanded EMEA headquarters, which has doubled its workforce to 120 since the beginning of 2016.
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“We are delighted to announce the creation of jobs in Europe and the opening of our new customer service hub in Amsterdam, as well as two new European original series.
“Europe is a creative centre for great storytelling that resonates around the world, and we continue to invest in European content,” said Reed Hastings, Netflix co-founder and CEO.
Marking the global launch of Las Chicas del Cable last month – Netflix’s first original series from Spain – the company confirmed plans to reveal at least six new European original projects before the end of 2017.
The first of these, Dogs of Berlin, was announced on 28 April and will be written, produced and shot in Germany before launching in 2018.
The second, a new French original called Osmosis, was announced today (11 May) and is expected to begin production in France in 2018.
Netflix has committed more than $1.75bn to European production, including more than 90 original productions to date, in various stages of development.
“The Netherlands’ fast internet speeds, e-commerce strengths and multilingual talent pool make our country a great match for the Netflix expansion to support its rapidly growing European market,” said Jeroen Nijland, commissioner for foreign investment, Netherlands Foreign Investment Agency.