Amazon goes to war with iTunes – music store optimised for iPhone and iPod touch

17 Jan 2013

The Apple iPod touch family

In a move that will surely infuriate Apple, e-commerce and cloud giant Amazon has optimised its music store for iPhone and iPod touch devices with a catalogue of more than 22m songs at just 69 cents a track.

Amazon revealed today that iPhone and iPod touch users can buy digital music from its music store using the Safari browser.

All MP3 songs bought from Amazon can be stored for free in customers’ Cloud Player accounts and can be enjoyed across a variety of devices, from iPhones to iPads, iPods, Kindle Fire devices, Android phones and tablets, as well as on Sonos and Roku systems.

iPhone and iPod touch users will be able to access deals like US$5 for an album, songs for 69 cents and free songs from artists on the rise.

The move comes just days after Amazon launched a new service called AutoRip that gives music buyers free MP3 versions of the CDs they’ve purchased online.

“Since the launch of the Amazon Cloud Player app for iPhone and iPod touch, a top request from customers has been the ability to buy music from Amazon right from their devices,” said Steve Boom, vice-president of Amazon Music.

“For the first time ever, iOS users have a way to do that – now they can access Amazon’s huge catalogue of music, features like personalised recommendations, deals like albums for US$5, songs for US$0.69, and they can buy their music once and use it everywhere,” Boom said.

John Kennedy is a journalist who served as editor of Silicon Republic for 17 years