Angry Birds creator Rovio is to bring its weekly animated series Angry Birds Toons to tablets, smartphones and TV stations this weekend. CEO Michael Hed also revealed the games have surpassed 1.7bn downloads.
Over the weekend of 16-17 March, Angry Birds fans will be able to watch the first of the new 52-episode series through a dedicated channel available in Rovio games, as well as on select video-on-demand channel providers, smart TVs and connected devices.
Additionally, the Angry Birds Toons series will also air on select TV networks around the world. An Angry Birds Toons channel will be available on all of Comcast’s video platforms in the US, including Xfinity on Demand, online at Xfinity.com/tv and the Xfinity TV Player app and globally on Samsung smart TVs at launch, followed by Roku boxes and other platforms.
On 16 March, Angry Birds Toons will land on television networks around the globe. Fans can tune in each week to FOX8 in Australia, JEI TV in Korea, ANTV in Indonesia, Cartoon Network in India, MTV3 Juniori and MTV3 in Finland, the Children’s Channel in Israel, 1+1 networks in Ukraine, Gulli and Canal J in France, SUPER RTL in Germany, TV2 in Norway, Canal 13 in Chile and Gloob in Brazil to see the latest Angry Birds Toons episode.
In addition, Activision, Paramount Pictures, BlackBerry, and Sony Pictures are partnering with Rovio at the launch of the Angry Birds Toons channel.
The birds and the piggies
“We’ve long wanted to tell our fans the story of the angry birds and the bad piggies, to introduce their personalities and their world in detail.” said Mikael Hed, CEO of Rovio.
“We’re delighted to introduce all this through our new channel, with easy and instant access to the stories in the palm of your hand. With over 1.7bn downloads, we can reach a far wider and more engaged global audience than traditional distribution would allow.
“Launching the channel, and partnering up with some of the best video-on-demand providers and TV networks, is an important milestone for us on our journey towards becoming a fully fledged entertainment powerhouse,” Hed said.
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