Click A Taxi goes global, bringing its taxi app to over 1bn people

7 Feb 2013

Since going live in Ireland last summer, Click A Taxi has been busy expanding its network from just five countries to 50 worldwide, giving it the largest global coverage of any taxi app.

When we reported on Click A Taxi in June 2012, it had just added Ireland to its line-up alongside the UK, Denmark, Norway and Sweden. Then, the plan was to have most of Western Europe covered by the end of the summer, but after months of meticulously mapping more than 5,000 cities, the app now covers a total of 50 countries.

A completely redesigned app is now available for free from the App Store, Google Play and Windows Store and lets users book taxis in any town or city in the available countries. The app uses the phone’s GPS settings to locate the nearest available driver and send them to the user’s location.

Click A Taxi has partnered with more than 2,000 taxi companies and the global service (currently in beta mode) brings a fleet of 300,000 taxis to users’ fingertips. The aim is for Click A Taxi to become as internationally usable as key apps like Google Maps (whose geolocation technology supports the service).

“We all have great free apps that work anywhere we travel; Google Maps, Airbnb and Yelp are essential tools and we expect them to work wherever we are,” said Søren Halskov Nissen, CEO of the Scandinavian company. “Click A Taxi is the first taxi app built on the same principles. We will help get you a taxi wherever you are.”

This development comes amid growing competition in the world of taxi apps and could make Click A Taxi a strong contender for Hailo’s crown. This highly praised taxi app’s Irish service is available in Dublin only and it has rapidly grown in popularity since its launch in Ireland last July, picking up the Grand Prix at 2012’s Appy awards and being dubbed a “life-changing” app by Facebook’s director of global sales services.

Elaine Burke is the host of For Tech’s Sake, a co-production from Silicon Republic and The HeadStuff Podcast Network. She was previously the editor of Silicon Republic.

editorial@siliconrepublic.com