Facebook to launch stripped-down version: Facebook Zero

16 Feb 2010

Social-networking site Facebook is rolling out a stripped-down version of its site, called Facebook Zero, for people viewing Facebook on their mobile phones.

Facebook Zero, a low-bandwidth site that omits “data intensive applications like photos”, is set to launch in the coming weeks.

“We are discussing it,” said a Facebook spokesperson. “As an option to make Facebook on the mobile web available to everyone, anywhere and allow operators to encourage more mobile internet usage.”

CCS Insight analysts have said the pared-down site could help mobile operators free up critical bandwidth on their networks.

Facebook recently said more than 100 million people now access the site from their phones.

Facebook already offers Facebook Lite, which is also a scaled-back version of the full site. Facebook Lite is for people with slow or poor internet connections. It is targeted at users in the developing world.