Google puts location-based deals into Shopper app

27 Jul 2011

Google has introduced new tabs into its Google Shopper for iPhone app that makes it easier for users to find nearby deals when they’re on-the-go.

In the latest version of Google Shopper, in addition to the ‘Shop’ tab, users will now see two new tabs at the bottom of the app: Offers and My Offers.

The Offers tab displays a list, or map view, of nearby offers which businesses have submitted through Google Places – from restaurant and movie theatre deals to discounts on tennis lessons or a round of golf.

How Google Shopper works

“Let’s say you come across an offer for free dessert at a nearby restaurant, but you won’t have time to use it until the weekend,” Richard Hung, product manager, Google Shopper Team explained.

“You can save the offer for future use, then later view and redeem it from the My Offers tab.

“Additionally, if Google Offers are available in your city, you’ll be able to view and redeem your purchased offers on the My Offers tab.”

Google Offers are currently available in Portland, Oregon, the San Francisco Bay Area and New York, with other cities to follow.

Google Shopper 1.5 is currently available for iPhone users in the US and UK with iOS 4.0 and higher. If you’re a current Google Shopper user, you’ll automatically receive an update.

John Kennedy is a journalist who served as editor of Silicon Republic for 17 years