Pinterest has begun pulling fake or spammy accounts from its site in a move to keep the online social bulletin boards “authentic”.
“Keeping Pinterest authentic is vital to helping people discover the things they love. That’s why we’ve built a dedicated spam team that has been hard at work investigating reports and building systems that detect, remove and prevent spam,” engineering manager Marty Weiner wrote on the Pinterest blog.
“Over the past few months, our team found a number of suspicious, fake or spammy accounts. Starting today, we’re removing these accounts for good.”
Pinterest users, as a result of the removal of fake or spammy accounts, may notice a small reduction in their number of followers.
Weiner added that removing spam from Pinterest is an ongoing process.
“In this case, we’ve used everything we’ve learned from these spam accounts to implement new measures that will help keep bad accounts from being created in the first place,” he wrote.
Pinterest users can help prevent spam on the site by using the site’s blocking and reporting features.