Twitter has dispensed with the 140-character limit on direct messages and now users can send DMs with up to 10,000 characters.
The company revealed that changes to Twitter DMs were in the pipeline in June.
However, it confirmed that on the public side of the social network — tweets themselves — the 140-character rule stays in place.
The move is being viewed as an effort by Twitter to step up to increased competition by messaging rivals like Facebook and WhatsApp.
The company said it will begin rolling out the change from today across its Android and iOS apps as well as on Twitter.com, TweetDeck and Twitter for Mac.
However, sending and receiving DMs via SMS will still be limited to 140 characters.
“While Twitter is largely a public experience, Direct Messages let you have private conversations about the memes, news, movements and events that unfold on Twitter,” said Sachin Agarwal, product manager at Twitter.
“Each of the hundreds of millions of tweets sent across Twitter every day is an opportunity for you to spark a conversation about what’s happening in your world. That’s why we’ve made a number of changes to Direct Messages over the last few months.
“Today’s change is another big step towards making the private side of Twitter even more powerful and fun,” Agarwal said.
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