Susan O’Brien and Simone Boswell launch The Founder Guide in the US

2 Nov 2017

Irish entrepreneur Susan O’Brien speaking at Inspirefest 2017 in Dublin. Image: Conor McCabe Photography

This one is for the founders, by the founders.

Two leading lights in the Irish start-up scene in the US have created a vital new resource for founders: The Founder Guide.

The platform – described as a compendium of smart, intuitive programmes – aims to fill any knowledge gap in the founder’s journey.

With outposts in Palo Alto, New York and Dublin, The Founder Guide mixes content with consulting derived from an extended network of founders to help start-ups navigate the founding journey with fewer battle scars.

The new venture is headed up by Susan O’Brien and Simone Boswell, two well-known faces in the Irish-American technology landscape.

Building a foundation

Susan O’Brien and Simone Boswell launch The Founder Guide in US

Simone Boswell, co-founder of The Founder Guide. Image: Enterprise Ireland

O’Brien is CEO of New York-based Smigin, which offers users a suite of translation apps for travellers and is used in more than 175 countries worldwide. She was a speaker at Inspirefest 2017 in Dublin during the summer.

Boswell was previously Enterprise Ireland’s senior vice-president of internet, media and entertainment, and worked extensively with Irish start-ups coming to America.

In its mission statement, The Founder’s Guide declares: “We help eliminate the knowledge gaps that your team might have by accessing smart courses and curated resources so that you can focus on building and scaling your business.

“The start-up struggle is real, and so are the countless founders who have chosen this journey before you. Founder Guide provides access to all those lessons learned and the knowledge that can help you move further, faster.”

John Kennedy is a journalist who served as editor of Silicon Republic for 17 years