Dublin businessman Ronan Hickey has launched an online discount voucher directory, voucherpages.ie, which he says offers “a different twist to the discount voucher sector”.
It’s essentially a one-stop-shop for local vouchers and coupons. Consumers can search for money-off vouchers by type of business, location or business name to find deals for goods and services that they want to purchase.
Vouchers can be printed or sent via free SMS text message to a user’s mobile phone. A consumer then redeems the voucher by purchasing at a discounted rate either in-store or online.
Businesses such as Pizza Hut Ireland, Sea Life, Joels Restaurant, Artizan Food Co and Costello Flowers are currently offereing vouchers on the site.
Hickey said what makes his site different is that a commission is not taken on every sale; rather advertisers feature on the platform all year round.
“This allows businesses to provide deals to encourage consumer expenditure to win new customers in a profitable manner, while the results of their different voucher campaigns are fully transparent to easily measure return on advertising investment,” he said.
“By offering choice to consumers, we can already see that consumers are buying what they really want. Users are browsing the voucher offerings of many businesses during each visit and over 40pc of all visitors to our site are already coming back at least once a week to check for new vouchers and deals.”