The three co-founders of FoodMarble stand outdoors, each holding a box containing the Aire device.
FoodMarble co-founders Peter Harte, Aonghus Shortt and Lisa Rutledge. Image: Conor McCabe Photography

FoodMarble doubling team as demand for digestive health tech grows

1 Mar 2021

The Dublin-based start-up will be hiring for 25 roles to help with its expansion in the North American market.

Irish start-up FoodMarble is growing its team as part of a continued expansion into new markets and a focus on R&D for digital digestive health tools.

The company is planning to take on 25 new hires in Dublin. These jobs will be a combination of technology roles, including engineering and design, and commercial roles in areas such as marketing, sales, business development and customer success.

“Our continued expansion plans and the hiring of 25 roles, doubling the size of our team, is a really exciting step and will help us continue to execute on our mission and capture new markets,” said CEO and co-founder Aonghus Shortt.

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FoodMarble, which was founded in 2016 by Shortt along with Lisa Rutledge and Peter Harte, develops a personal digestive tracker called Aire.

This is a connected, handheld device that can be used at home, and aims to help people with digestive issues such as irritable bowel syndrome and food intolerances to monitor their digestive health. It uses breath analysis and a connected app to help users track their response to different foods and optimise their diet.

The start-up raised €2.1m in seed funding at the end of last year to support continued expansion and R&D. This was followed by a further €348,000 raised through a Seedrs crowdfunding campaign, and brings the total amount raised by FoodMarble to date to €5.5m.

“Our success to date has been phenomenal but we’re just getting started,” Shortt said. “We want to continue to expand into new markets and grow our offering in order to help people live healthy and happy lives.”

Aire was launched in 2018 and has sold around 20,000 units to date. FoodMarble partnered with Best Buy in Canada last year and said it planned to roll out its devices in a number of stores in North America in 2021.

New hires will be a key part of FoodMarble’s push into the North American market. Mandy Hennebry, VP of marketing, said there will be opportunities for people to “launch or enhance their careers” in a fast-growing sector.

“These employees will be directly responsible for driving our commercial expansion agenda as well as ensuring we stay at the forefront from an innovation perspective,” she added.

Sarah Harford
By Sarah Harford

Sarah Harford joined Silicon Republic as sub-editor in July 2019, coming from a background in business and tech journalism. When she’s not stressing out about spelling and grammar, she’s usually listening to Abba and arguing about the best way to make tea.

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