Simpson Financial & Technology PR and search engine optimisation (SEO) specialist New Century Media are to provide a one-stop shop digital marketing service for exporters.
In addition, Irish exporters will have access to global PR on a project basis through Simpson’s international partner, Eurocom Worldwide, which also specialises in business to business (B2B) with a focus on technology across 60 cities, including the Americas, Asia and Europe.
“Over 90pc of B2B buyers search online first. The fact is that international buyers, partners and investors are out there looking for you. The goal now is to be on the first two pages of that Google search,” commented Ronnie Simpson of Simpson FT PR.
“Many PR agencies are struggling to keep pace with rapid developments in SEO and many digital marketing agencies have limited PR experience or global PR reach. We are bringing the best of these skills together in a one-stop shop with the added facility to buy in global PR services in 60 cities on a project basis as required.”
“Such is today’s importance of your website that you should not spend a single cent on marketing until you make sure it is optimised,” said Peter Dodds, founder of New Century Media.
To mark the launch of the new division, the company is offering an audit and report on companies’ website searchability for €250 (ex VAT).
Article courtesy of Bizstartup.ie