Toll company eFlow to partner with Eason to offer school book discounts for its customers

17 Jul 2012

Charlie Pender and Amélie Mortell peruse at Eason's bookshop on O'Connell Street in Dublin City

For those who are regular users of toll roads operated by tolling provider eFlow, and also have kids who are heading back to school in September, the company has announced a new reward scheme in alliance with Eason.

Via the eFlow reward card, the company said its toll customers will be offered a 10pc discount on school books sold by Eason online on The offer will run until 31 August.

And, as well as Eason, eFlow has also teamed up with brands such as Ikea on meal offers and with Xpert Digi Taxis to offer taxi discounts.

eFlow’s Simon McBeth said the idea of the reward scheme is to give something back to the company’s customers.

Check out our CIO interview with Chris Walsh, head of IT at eFlow.

Carmel Doyle was a long-time reporter with Silicon Republic