From video-game playthroughs to beauty tips to lifelogging to comic relief to dissecting a day’s worth of shopping, Ireland’s vlogging talent is prolific on all platforms.
Want to know Ireland’s fantastic vloggers and where to find them? Here’s a good place to start, with a multi-platform selection covering gaming, lifestyle, beauty and comedy.
Sinead Cady (TheMakeupChair)
Since 2010, Sinead Cady’s has been one of the most-subscribed YouTube channels for make-up tips in Ireland. In what is an incredibly competitive category on the video-sharing platform, she now has more than 800,000 subscribers to her channel and is, apparently, Ireland’s most subscribed-to female YouTuber.
Karen Constantine (LovelyGirlieBits)
Category: Beauty, lifestyle
Karen Constantine is an Irish beauty blogger who produces content on all things make-up and beauty. She has a significant following across the social media spectrum and her videos are personable, funny and informative. Constantine compiles her blog with her sister Joanne and they started their YouTube channel in May 2013.
Clare Cullen (Clisare)
One of Ireland’s biggest YouTube sensations, Clare Cullen’s about as omnichannel as a millenial can be, with a fanbase across most mediums. Cullen’s activity on social media no doubt helped her land the role of Social Media Editor with Independent.ie (a position she left very recently), as well as attracting interest from the US, notably from the Collective Digital Studio.
Sharon Farrell is an Irishwoman who vlogs with gusto from Sydney, where she has been living for the last few years. Her social media following is largely on YouTube, where she has more than 164,000 subscribers. Her videos are quirky but ultimately informative on vital make-up topics.
Ryan and Scott Fitzsimons (Little Lizard Gaming)
Back in 2012, two brothers from Meath decided to create a channel to record themselves playing one of their favourite games, Minecraft. Now, four years later, the pair’s kid-friendly playthroughs of the game have seen them gain more than 2m subscribers to their channel.
Brian Hanby (Terroriser)
Category: Gaming, comedy
A huge star on YouTube with almost 1.5m subscribers, Brian Hanby made his Terroriser name through videos of his Xbox gameplay with added humorous commentary. Hanby now also makes other comedy videos, as well as vlogs, and his popularity has extended beyond YouTube, with a strong following on Twitter, Facebook and Instagram too.
Suzanne Jackson (So Sue Me)
Category: Fashion, beauty
Suzanne Jackson set up So Sue Me in 2010 and has become one of Ireland’s biggest fashion and beauty bloggers with a huge following across all her social media networks. Her success has led to her writing a book and launching a make-up range.
Little Kelly is a kid-friendly YouTube channel that commentates on and guides viewers through Minecraft games. She frequently collaborates with other Minecraft YouTubers such as Little Lizard Gaming and Little Carly, and also has a channel dedicated to toy reviews called Little Kelly – Toys & Play Doh.
Born in Ireland, gay and the son of Saudi parents, Riyadh K has turned the apparent contradictions of his life into whacky videos, including making his parents read his Grindr messages on Valentine’s Day. He has amassed a substantial following on social media, including more than 134,000 YouTube subscribers.
Rosemary MacCabe is a journalist and stylist based in Dublin. She covers most lifestyle areas with a focus on fashion and beauty and, recently, health and fitness. She’s very active on Instagram and Snapchat, in particular, where she gives a glimpse into her daily life.
Left-hand drive: sometimes I forget to wear jewellery, and other days I feel like wearing it all. These pieces all mean different things to me – the Eily O'Connell ring my parents bought for my 30th birthday; the Chupi ring I bought myself, Samantha Jones style; and the Fossil watch that was a gift from my sister, who lives very far away but always feels so very close ❤️ I don't really believe in jewellery without meaning any more, and buy less and less costume jewellery as I get older. See? Ageing is very expensive 😂
Seán William McLoughlin (Jacksepticeye)
Seán William McLoughlin, AKA Jacksepticeye, follows the tradition of many famous YouTube vloggers of taking intensity and ratcheting it up to 11. The 26-year-old Athlone man has been going since 2007, but after a shout-out from YouTube royalty PewDiePie, his channel grew from 2,000 subscribers to 1m in just one year, and he now has almost 10m subscribers to his channel.
Although best known as a YouTuber, James Mitchell has been quiet enough on that platform in recent weeks but is still pretty active across his other social media channels. Mitchell went insanely viral last year during the Marriage Equality Referendum campaign via a video of him calling his granny and asking her to vote Yes.
Melanie Murphy (MelaNiieVideos)
Category: Beauty, lifestyle
Melanie Murphy has an international audience of more than 341,000 followers on YouTube and 15,600 on Twitter. Her videos are witty, informative and at times irreverent and their hallmark is a high production standard with some DIY creativity thrown in. Murphy vlogs about beauty and travel with a healthy helping of style.
David Nagle (Daithi De Nogla)
Another one of the powerhouses of Irish YouTube gamers is David Nagle, AKA Daithi De Nogla, who, since 2012, runs the second-largest gamer channel in Ireland with 4.2m subscribers. Multitalented Nagle even creates his own animation shorts for the channel and illustrates the thumbnails for his gaming videos.
Rory O’Connor (Rory’s Stories)
Meath-man Rory O’Connor’s sketches began with GAA parodies, before he spread out into pretty much every aspect of Irish life. He once said his goal was to get on RTÉ’s Republic of Telly, which he has recently achieved.
The Irish preparing for Good Friday… pic.twitter.com/dY4zpMBdvz
— Rory's Stories (@RorysStories) March 24, 2016
Jonathan and Anna Saccone-Joly
Category: Family, lifestyle
Probably one of the biggest Irish exports on YouTube with an impressive 1.3m followers, Jonathon and Anna Saccone-Joly are daily vloggers who blog about their lives with their two children Emilia and Eduardo, and their six Maltese dogs.
Since 2011, Cork native Cian Twomey has been posting videos regularly to Facebook, exhibiting his comedy stylings around everyday observations of life with his girlfriend, Emily. As things stand, nearly 5m people like his Facebook page, and there have been rumours he could soon make the step towards TV.
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