App Store free-for-all spotted ahead of fifth anniversary

8 Jul 2013

A number of formerly paid-for high-profile apps on Apple’s App Store have been spotted taking a price cut to nothing at all, a move suspected to be part of the iOS app platform’s fifth birthday celebrations.

The iTunes App Store first went live on 10 July 2008, providing users with a one-stop shop for iOS apps to fill their iPhone, iPod touch and, later, the iPad.

Today, The Verge spotted a number of top apps in the App Store that usually come with a price tag are now being offered free of charge. These games include Infinity Blade II, Superbrothers: Sword and Sworcery EP, Disney’s Where’s My Water?, Badland, Tiny Wings and Traktor DJ – an audio mixing app that normally costs about €15 for the iPad version.

It’s suspected that the apps are being offered for free in honour of the App Store’s fifth birthday this week, however, Apple has yet to officially comment on the matter.

Elaine Burke is the editor of Silicon Republic