Gigglebit: The curious case of #accidentalspambuddies

13 Mar 2015

Gigglebit is Siliconrepublic’s daily dose of the funny and fantastic in science and tech, to help start your day on a lighter note. Today we look at networking, errors and opportunism.

When 16-year-old James Corneille emailed a shed-load of contacts during the week to promote his web design skills, it’s fair to assume he didn’t expect it to spawn a trending Twitter hashtag, a Twitter account, a LinkedIn group, a meet up and an emphatic, new networking group burgeoning with fresh, ludicrous ideas.

Corneille did what we’ve all done at some stage, he took his eye off the ball when pressing send. Rather than BCC’ing his entire list of LinkedIn contacts (in the hundreds), he just outright emailed them all, sharing a swathe of contacts that ideally you usually want to keep hidden.

Accidental Spam Buddies email

The original mail

Rather than receive exclusively snotty responses (although they were included, dotted throughout the sprawling email train), those in receipt of this message took it in good spirits, and started chatting with each other.

The result? #accidentalspambuddies, where their warped ideas eventually spilled out into the wild. ‘Saas’, sandwich as a service, was proposed following the bizarre bouncing of ideas. ‘Esaas’, egg sandwich as a service, seems to have been the precursor.


It’s as yet unclear just how successful the sandwich information service is destined to be, presumably more successful than capitalism itself, although the geographical spread of those on the chain means the logistics of such could prove a nightmare.

Does the job

Another opportunistic thing to come out of just one strand of the email train is certain major tech companies tapping up the list, seeking out jobseekers ideal for some of the roles they are advertising. Basically any recruiters who were on ‘the list’ had access to potential candidates for roles they need filling.

There were students sharing their LinkedIn profiles to help get their foot in doors and even event organisers capitalising on the perfect opportunity to promote.

We’ve seen responses from people both sides of the atlantic, with the odd angry recipient begging to be removed from an email chain that has now, seemingly, migrated over to LinkedIn.

Althoough it reached such a level that some people were getting angry glares from our email overlord, Gmail.



What a way to network, James. Although not everyone on the list was even aware of this acute communications explosion, with a certain Silicon Repubilican oblivious to the whole thing!




Out of control email image, via Shutterstock

Gordon Hunt was a journalist with Silicon Republic