Dublin documents firm acquired by Xeretec

9 Mar 2010

UK-based Xeretec Office Systems Limited has completed the acquisition of Dublin company Digital Documents Direct (3D) to create a stg£23-million international document technology reseller group.

The newly formed 3D Xeretec will be the Irish branch of the growing Xeretec Group. As a result of this acquisition, Xeretec is now the largest document technology mono-branded reseller in the UK and Ireland, and will offer the entire range of Xerox products, services and software across both regions.

The Xeretec headquarters will remain in Wokingham and the 3D Xeretec customers will be served directly from the company’s existing Dublin and Galway offices, with technical service provision remaining with Xerox, through Dectek. Terms of the agreement were not disclosed.

Xeretec Group’s new managing director

Steve Hawkins, current managing director of Xeretec Office Systems Limited, will be managing director of the new Xeretec Group. Cliff Barnes, current managing director of Digital Documents Direct, will be managing director of 3D Xeretec in Ireland.

“Despite the uncertain economic climate we’ve seen in recent months, Xeretec is a thriving, growing business,” Hawkins said.

“I am thrilled to be working with Cliff and his team, and look forward to taking our strengthened unique propositions to all of our customers in the wider marketplace. Our complimentary businesses are lead by accomplished ex-Xerox employees.

Barnes said that in addition to growing market share in the SMB space through greater sales coverage, 3D Xeretec will allow our highly qualified account teams to penetrate specialist areas, including production print and managed print services.

“The vast experience that Xeretec brings in these new and exciting market spaces will consolidate Xeretec’s position as the solution provider of choice in the UK and Ireland,” added Barnes.

By John Kennedy

John Kennedy is a journalist who served as editor of Silicon Republic for 17 years