LinkedIn is to acquire business intelligence company Bright for about US$120m in an effort to better connect candidates with potential employers.
Bright specifically leverages data insights and matching technology to connect employers with job-seekers, making it a good match with the business social network.
“What LinkedIn does best is connect talent with opportunity at massive scale,” said Deep Nishar, LinkedIn’s SVP of Products and User Experience.
“By leveraging Bright’s data-driven matching technology, machine-learning algorithms and domain expertise, we can accelerate our efforts and build out the Economic Graph.”
LinkedIn’s Economic Graph aims to digitally map the global economy.
Eduardo Vivas, who founded Bright in February 2011, wrote about the acquisition on the company’s blog. He stated Bright decided to join LinkedIn because of what Bright lacked, the ability to apply its technology across the entire economy.
LinkedIn’s acquisition of Bright consists of about 73pc stock and about 27pc cash.
The deal is expected to close during the first quarter of this year, at which time several members of Bright’s team, including those from Engineering and Product, will join LinkedIn.
Bright’s users and Hiring Solutions customers will be able to access existing data on its website through 28 February.
LinkedIn homepage image via Shutterstock
