O2 adds Doro PhoneEasy 612 phone to range

3 Oct 2012

Following the success of the PhoneEasy 409, O2 has revealed its Irish stores will carry the new PhoneEasy 612 easy-to-use mobile.

Doro has proved popular for bringing easy-to-use mobile technology to the Irish and UK markets aimed at elderly people and which allows them to embrace a digital lifestyle using devices that help rather than condescend.

The stylish PhoneEasy 612 features an easy-to-use camera – allowing photos to be taken and shared at the touch of a single button with friends and family. It is ergonomically designed and offers enhanced grip through its soft-touch covering.

Keys on the mobile are separated, of high contrast, have a low reflective finish and concave design – all of which allows for easier dialling. The Doro PhoneEasy 612 can also be paired to a wireless earpiece or hearing aid thanks to Bluetooth connectivity.

“We have handset options to suit all needs and Doro’s phones are great for customers looking for simple and easy-to-use phones,” Elian Russell, head of Consumer Care and Operations at O2 Ireland, said.

“We hope with the addition of a camera and other added features the Doro PhoneEasy 612 will be even more successful than its predecessor – the Doro PhoneEasy 409,” Russell said.

The device comes with the following features:

·       Clamshell design

·       2-megapixel camera

·       Direct memories and direct SMS button

·       Easy-to-read text and display with enhanced contrast

·       Extra loud and clear sound

·       Hearing aid compatible

·       22 days standby

“I’m certain that the Doro PhoneEasy 612 will see even more success, especially through the O2 network, as it allows the user to find enjoyment in taking and sharing photographs with friends and family, wherever they are,” said Chris Millington, managing director of Doro UK and Ireland.

John Kennedy is a journalist who served as editor of Silicon Republic for 17 years