AD2ONE onside for Premier League advertising


2 Nov 2010

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Irish brands that wish to promote their brands to a larger audience can now advertise at English Premier League matches.

AD2ONE Ireland, the digital sales agency, has announced it has been signed up by Barclay’s Premier League in an exclusive partnership agreement to represent all of its online advertising in Ireland.

The partnership will enable Irish advertisers to promote their brands online directly to Irish fans of the Barclay’s Premier League website  - which attracts 18.5 million page impressions a month in Ireland with more than 600,000 unique users.

Ads and sponsorships

The deal means that AD2ONE Ireland will be responsible for selling ads, sponsorships and promotions across Premierleague.com.

“The Premier League provides a strong outlet for brands trying to engage with sports fans across all age sectors, from teens upwards. As well as banner ads, we are offering a range of promotional opportunities including display advertising, sponsorship, homepage takeovers and other branded elements.

“We’ll create and manage all aspects of online campaigns on the main site as well as in the Games section – the Fantasy Premierleague, the world’s biggest fantasy game in its own right,” said Roddy Walshe, manager for AD2ONE Ireland.

AD2ONE company are currently on a hat trick having secured rights to advertise on MTV network’s range of channels recently, which includes Nickelodeon.

The company’s portfolio of clients now includes LinkedIn, Disney and the digital versions of Hello magazine.

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