Business social network LinkedIn is spreading its wings – to São Paulo, Brazil, where the company has opened its first office in the country.
The São Paulo office will serve as regional headquarters to nearly 14m LinkedIn members across Latin America, providing support for growth and development in the region.
LinkedIn has appointed Osvaldo Barbosa de Oliveira as country manager of LinkedIn Brazil. He will lead efforts to increase awareness and adoption of LinkedIn in Brazil, with a focus on sales, marketing, user engagement, strategic partnerships and general operations.
Oliveira will also continue to help grow LinkedIn’s member subscriptions, marketing solutions and hiring solutions in Brazil.
“There is a huge opportunity in Brazil for LinkedIn’s growth, and I’m excited to oversee the opening of our first office and the establishment of a local team,” said Oliveira.
“This is a great first step in the expansion of our presence in Latin America, as I’m looking forward to helping Brazilian professionals become more productive and successful on LinkedIn.”
Since the launch of a Portuguese-language version of LinkedIn in April 2010, the network’s membership in Brazil has increased six-fold to more than 6m professionals.