Major uptake of mobile broadband among SMEs


30 Mar 2009

Almost a third of senior SME managers now use mobile broadband, according to mobile operator O2, which recently reached the 100,000 milestone in terms of mobile broadband subscribers.

“Our research clearly suggests that more and more Irish SMEs are seeing the benefits that mobile broadband can offer them in terms of convenience, productivity, cost effectiveness and control,” explained Jude Lynch, business sales director, Telefónica O2 Ireland.

“This is mirrored in the growing popularity in general of mobile broadband, which continues to increase its share of the broadband market in Ireland,” Lynch said.

According to the Commission for Communications Regulation (ComReg), mobile broadband continues to show strong signs of growth. In the 12 months to December 2008, mobile broadband subscriptions increased by 142pc.

O2’s mobile broadband operates on HSDPA (High-Speed Downlink Packet Access) technology, which has 89pc population coverage on O2’s network, and allows customers to wirelessly surf the internet wherever they are.

By John Kennedy